2020 must-know trends in SMO
You should know that it is really important to keep up with the latest trends to keep your work up to date.
Edustrom offers SMO course.
You must be trying hard to improve your SEO but there is no improvement even after the efforts that you put. If you want good results in SEO, it is important that you put great efforts on your SMO to see the desired results.
6 trends of SMO are as follows-
i. Visual communication
ii. Social media
iii. Voice search and AI
v. Ephemeral content
So, without any further delay, grab your pen and a notebook to write down these points to use it in your next SMO –
Trends in SMO that you must use –
Visual communication -
Visual communication doing the rounds on the internet and is loved by people because of its creativeness and attractiveness. You can start by moving from simple images to gifs to live videos and animated videos etc. This will engage your users and visitors more than the simple text!
Social Media -
There are about 2.5 billion social media users in the world. There is different category according to the age groups but mostly people till 60+ uses social media. In order to reach them and grow your business it is important that you target the age group according to your products and services. This in turn will bring you more customers!
Voice search and AI
Voice search optimization is one of the biggest concerns for the users after the emergence of the smart speakers. In coming years, it will no surprise that everything will shift to voice search and AI. Even TV’s incorporating the voice search now!
Chatbots are one of the most important tools in the SMO. It is space where people can interact with your company and know you. This will build trust and bond between your visitors and the company. You can use AI chatbots that is able to answer anytime of the day.
Ephemeral content -
This is the content that stays up for 24 hours and then disappears from your profile. Instagram, snapchat, WhatsApp stories and Facebook stories are great choice for these contents. It will push your customers to take fast actions and will improve your SMO.
It will include features like share buttons on the social media, social icons, subscription options, shareable content, social login, and rich snippets and many other like image tags, description will help you build great SEO rank for your company.
With this, we come to the end of this blog. We hope that you can use these 6 tips in order to level up your SMO efforts.
All the Best!
Also, check out our other Blogs on Digital Marketing.
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Edustrom provides you a with a platform to learn variously Digital Marketing and helps you master them within a limited time frame like (i) SEO, (ii) SEM, (iii) Social Media Marketing, (iv) E-Mail Marketing (v) Affiliate Marketing, and (vi) Google Analytics.
Edustrom provides you with SMO Marketing Course. Also, we make your future-ready by giving you industrial training and a chance to work on the live ongoing projects. So, your knowledge can excel with the experience. We also provide you with a certificate stating that you are now ready to enter the industrial world. And moreover, we have a team of experts to look after your query and doubts round the clock.